I had the pleasure of sitting down today with Chris Shipley from Guidewire Group who probably sees as many startups as a VC does. She spends her time mapping trends to the marketplace and displaying those insights in a variety of ways, not the least of which is the very well known DEMO show. I knew one my intentions was do actually demo jangl today, yet I know she's probably seen some of the most masterful demos ever. So I took it from the top and talked about how consumers are now accustomed to what e-mail, IM and social networking have done to their communications world, and how it can be anonymous yet personalized, asynchronous yet real-time, controlled yet footloose, and all the while a new medium that consumers would push to new heights, to make it on their terms. Then there's your phone, where none of this has really happened. So we're mapping that mode of online comms out to phones, any phone, regardless of carrier or access type. Chris groked it quickly, and even further validated the approach we're taking to our services and to building a company. I learned that she's got some new stuff going on her end too. Without getting into details that aren't mine to be getting into--suffice it to say that anyone involved in emerging companies ought to be talking to Guidewire Group.